ChainThink report, on March 25, Nikita Bier, X's Product Lead, disclosed that the X platform will adjust its creator revenue-sharing incentive mechanism starting this Thursday (March 26), with a key focus on increasing the weight of content exposure originating from creators' local regions.

According to Nikita Bier's announcement, this adjustment aims to incentivize content that resonates with domestic, neighboring, and linguistically aligned audiences, while reducing creators' motivation to optimize content specifically for U.S. or Japanese user traffic, thereby fostering a more diverse content ecosystem on the platform.